This is an article about TV experiences and how currently there are many experiences out there that are attempting to turn TV into an internet device when really it should be about embracing what makes TV work and making the internet work in that way.
When many talk about UX they are nearly always talking about user experience for web, it is where UX grew up and only now is mobile also taking up a lot of time and resources in UX departments around the world. At the moment social media and the experience of the ipad are grabbing a share of mind in many companies, the result being a land grab to ensure they get a bit of the action. The end results have been mixed and, in many cases, are wide of the mark. One area where anyone has yet to score a direct hit is the TV experience, at least from the ‘TV’ side of things.